Course Category: English

  There are still big opportunities to maximise publisher revenue from digital advertising. As attention shifts to mobile, it’s important to understand the key formats and the ad tech that underpins sales and delivery.…

  Data is a powerful resource, and every publisher should be exploring ways to tap into its full potential. This course will guide you through understanding how to apply data to enhance your user’s…

  This course is about how you can generate revenue by understanding customers, designing new digital products, and building a team with the right incentive structure. Peter Lamb is a media strategy consultant with…

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