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Welcome to Module E “Age of AI in the Newsroom”, part 5 of WAN-IFRA’s Digital ABCs series. This Module was made possible thanks to support from the European Union as part of the EU 4 Independent Media programme.

With AI tools and usages proliferating, news media must be prepared to respond to the many ethical and practical considerations that AI – in particular generative AI -presents. How can AI tools be used to boost productivity and efficiencies in the newsroom and better attract and engage audiences? What are the ethical considerations of relying more and more on AI tools? And what sort of procedures or policies should newsrooms put in place around AI usage? This 5-part module combines self-led learning with live coaching and group webinar sessions to deliver a concise, practical and relevant skills upgrade for newsroom managers and journalists.

More about Digital ABCs
WAN-IFRA Women in News’ Digital ABCs is an online, practical training course focused on how to operationalise digital strategy. It is comprised of five modules (A, B, C, D and E) and approximately 40 lessons in total. Module A covers The Foundations of Digital, Module B is about Digital Maturity and Strategy, Module C is on Managing Change, Module D is on Content Strategy and Module E is on the Age of AI in the newsroom. Modules A-D were developed with support from the Swedish International Development Cooperation Agency (Sida) within the framework of the Women in News programme. Module E was made possible thanks to support from the European Union as part of the EU 4 Independent Media programme.

Digital journalism is part of our reality and in order to survive in the long term, all media professionals need to understand digital strategy and be ready to create change in their respective organisations. The global health pandemic, the climate crisis and emerging AI technologies have all made this need more urgent.

WIN created this course to help media organisations fill the knowledge gap that exists within their teams on the monumental impact of digital distribution on traditional journalism, and, crucially, how to translate this into practical, concrete action to help navigate the transition from print to digital.

The course is structured to be primarily self-led reading, alongside group discussions and gatherings. Take note of the concepts and discussion or reflection points at the beginning of each lesson so that you have a framework for what we are going to be looking for.