Courses List

Course Price: Free

Just Register for a free account and then click the Green Button to view a full lesson from each MMA course.

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Course Price: Paid

  Innovation is at the core of survival in this age of change. How can publishers learn the tools of innovation to harness technology, bring together resources and ensure sustainability? This course looks at…

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Course Price: Paid

  In recent years, paid content model has been on the rise as more publishers realise that digital advertising alone will not be able to sustain quality journalism. This course intends to show you…

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Course Price: Paid

  In the face of industry disruption, having a digital strategy and developing digital new products are key to survival. This course is intended to help you understand disruption, develop a digital strategy, cultivate…

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Course Price: Paid

  There are still big opportunities to maximise publisher revenue from digital advertising. As attention shifts to mobile, it’s important to understand the key formats and the ad tech that underpins sales and delivery.…

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Course Price: Paid

  Data is a powerful resource, and every publisher should be exploring ways to tap into its full potential. This course will guide you through understanding how to apply data to enhance your user’s…

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Course Price: Paid

  This course is about how you can generate revenue by understanding customers, designing new digital products, and building a team with the right incentive structure. Peter Lamb is a media strategy consultant with…

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Course Price: Paid

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Participant Feedback

What are the MMA users saying?

Adele Hamilton

"I would highly recommend the courses to my editorial team leads, and I think the business would benefit from us being exposed to more of the theory behind the commercial and sales aspects." Managing Editor: Lifestyle, 24.com, South Africa

Adele Hamilton http://www.24.com

Katharina Iten

"Since I am looking to invest in innovative media & tech ventures in the digital media field I find it essential to be up-to-date with the publishing world’s challenges, priorities and way forward." Investment Manager Digital Media, Wille Finance AG, Switzerland

Katharina Iten Wille Finance Ag

Michał Wodziński

"Totally professional. UX is simple & well-organised. Easy to use. Content is in-depth." Editor-in-Chief, upday, Poland

Michał Wodziński upday.com

The six courses in this e-learning platform embolden publishers to examine the diverse facets of digital revenue, and to apply the principal learnings from each into their newsrooms and businesses.

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